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Cadbury Gorilla — drumming to 'In the Air Tonight'

video · landed: yes

The inspiration for a Halloween costume — a gorilla suit and the full drum kit.

The 2007 Cadbury Dairy Milk advert — a gorilla sits at a drum kit, waits out the long synth intro of Phil Collins's 'In the Air Tonight,' and then absolutely nails the drum fill. Directed by Juan Cabral for Fallon London, it became one of the most talked-about ads of its era and a lasting bit of internet joy.

watch it on youtube.com →